{"id":19245,"date":"2019-05-02T11:41:47","date_gmt":"2019-05-02T01:41:47","guid":{"rendered":"https:\/\/www.purefinance.com.au\/?p=19245"},"modified":"2020-11-23T12:44:28","modified_gmt":"2020-11-23T01:44:28","slug":"amcs-pure-community","status":"publish","type":"post","link":"https:\/\/www.purefinance.com.au\/amcs-pure-community\/","title":{"rendered":"Pure Community: The Australian Marine Conservation Society"},"content":{"rendered":"<p><em>\u00a0<\/em><\/p>\n<h1><em>\u201cHunting and gathering are in my blood. But I've lived long enough to witness a diminution in the seas, and to notice a fragility where once I saw - or assumed - an endless bounty.\u201d<\/em> - <strong>Tim Winton<\/strong><\/h1>\n<p>&nbsp;<\/p>\n<p>As occupants of the largest island on earth, it\u2019s hard to deny the love affair that exists between Australians and the ocean. From the powder-white shores of our West Coast, to the dazzling celebrity of our Eastern beauty Bondi, our oceans and the wildlife that inhabit them make up an undeniable part of our national identity.<\/p>\n<p>Though not just a thing of beauty, our oceans and waterways are fundamental to the health and survival of our planet, and of us. Covering more than two thirds of the Earth\u2019s surface, they play a pivotal role in the regulation of our climate and absorption of carbon dioxide. They provide us with air to breathe and food to eat. They are critical in sustaining our everyday lives and now, more than ever, the protection of our marine ecosystems is vital.<\/p>\n<p>Which is why for the month of April, Pure Community is donating to the Australian Marine Conservation Society (AMCS) and supporting them as they work tirelessly to protect Australia\u2019s precious waterways and marine life.<\/p>\n<p>&nbsp;<\/p>\n<img decoding=\"async\" class=\"aligncenter size-full wp-image-19256\" src=\"https:\/\/www.purefinance.com.au\/uploads\/2019\/05\/1.png\" alt=\"\" width=\"1920\" height=\"1294\" srcset=\"https:\/\/www.purefinance.com.au\/wp-content\/uploads\/2019\/05\/1.png 1920w, https:\/\/www.purefinance.com.au\/wp-content\/uploads\/2019\/05\/1-300x202.png 300w, https:\/\/www.purefinance.com.au\/wp-content\/uploads\/2019\/05\/1-1024x690.png 1024w, https:\/\/www.purefinance.com.au\/wp-content\/uploads\/2019\/05\/1-840x566.png 840w, https:\/\/www.purefinance.com.au\/wp-content\/uploads\/2019\/05\/1-1720x1159.png 1720w, https:\/\/www.purefinance.com.au\/wp-content\/uploads\/2019\/05\/1-992x669.png 992w, https:\/\/www.purefinance.com.au\/wp-content\/uploads\/2019\/05\/1-768x518.png 768w, https:\/\/www.purefinance.com.au\/wp-content\/uploads\/2019\/05\/1-544x367.png 544w, https:\/\/www.purefinance.com.au\/wp-content\/uploads\/2019\/05\/1-400x270.png 400w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\n<p>&nbsp;<\/p>\n<h3><strong>About AMCS<\/strong><\/h3>\n<p>AMCS is one of the oldest conservation groups in Australia, and the only conservation group dedicated solely to protecting Australia\u2019s marine ecosystems and wildlife.<\/p>\n<p>Back in 1965, a group of marine scientists and ocean conservationists came together to discuss their concerns about overfishing and coastal pollution, and to pledge a commitment to do something about it. Since then, AMCS has been advocating for real, evidence-based solutions, based on the best available science, to help combat the ever-growing list of threats affecting Australia\u2019s oceans.<\/p>\n<p>Currently, our oceans and waterways are under attack from the effects of climate change, with the heating of our oceans contributing to the killing of the coral homes of fish and turtles. Industrial scale fishing threatens the future of our fish stocks and is killing our threatened and endangered animals - including dolphins, turtles and sharks. Every single day, toxic plastic pollution flows into our oceans at ever-growing rates, choking our marine life.<\/p>\n<p>Driven by passion, AMCS provides a voice for Australia\u2019s oceans, and through tireless campaigning, has helped facilitate some truly incredible outcomes for our waterways across their inspirational 50-year history.<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Key Achievements<\/strong><\/h3>\n<p><strong><em>\u00a0<\/em><\/strong>Since 1965, AMCS has been unrelenting in their fight for the health and survival of our oceans and marine life. Here are just a few of their achievements\u2026<\/p>\n<ul>\n<li><strong>Prevented mining on the Great Barrier Reef<\/strong><\/li>\n<\/ul>\n<p>Known then as the Queensland Littoral Society, AMCS contested and defeated a proposal to mine limestone on Australia\u2019s Great Barrier Reef in the 1960s. They then went on to lead the public campaign to protect the Reef from mining and oil exploration.<\/p>\n<ul>\n<li><strong>Sustainable Seafood revolution<\/strong><\/li>\n<\/ul>\n<p>Launching their highly successful <em>Australia\u2019s Sustainable Seafood Guide<\/em>, AMCS revolutionised the way Australians view seafood and the fishing and fish farms that provide it. The guide is available in paperback, and as a dedicated consumer website and iPhone app which includes Greenpeace\u2019s Canned Tuna Guide. More and more Australians are recognising their part in protecting our oceans by choosing their seafood responsibly.<\/p>\n<ul>\n<li><strong>Secured the Great Barrier Reef as a marine park<\/strong><\/li>\n<\/ul>\n<p>AMCS led and built the campaign, which eventually involved numerous groups, and secured the Reef through the declaration of the Marine Park in 1974. It was later recognised as a World Heritage Area in 1982. Working alongside their conservation partners, AMCS secured the public support that led to full protection of 33.4% of the Reef in \u2018green zones\u2019 in 2004 and helped secure a profitable future for the Reef\u2019s thriving ecotourism industry.<\/p>\n<ul>\n<li><strong>Ningaloo Reef saved<\/strong><\/li>\n<\/ul>\n<p>Along with their Patron Tim Winton, AMCS and allies protected Ningaloo Reef, WA (Australia\u2019s largest fringing coral reef) from a major marina development. With overwhelming support from the public, they further succeeded in securing 34% of the Ningaloo Marine Park in green zones, and most recently World Heritage listing in 2011.<\/p>\n<ul>\n<li><strong>Moreton Bay protected<\/strong><\/li>\n<\/ul>\n<p>Their long track record of success in Moreton Bay includes stopping coral mining on Peel and Mud Island, banning sand mining on Moreton Island and advocating for its protection as a national park. More recently, AMCS worked with the community to increase the green zones from less than 1% to 16% protection in critical areas of coral, seagrass and rocky reefs.<\/p>\n<ul>\n<li><strong>Marine Wildlife protected<\/strong><\/li>\n<\/ul>\n<p>AMCS have reduced the number of sharks that can be fished in the East Coast Inshore Finfish Fishery, protected all seahorses and relatives (33 species) in NSW waters, secured (endangered) grey nurse shark critical habitats in Queensland and saved turtles from fishing nets and crab pots. They have also worked with their partners to stop fisheries killing dolphins and sea lions off South Australia.<\/p>\n<p><em>\u00a0A full list of AMCS achievements can be found <\/em><a href=\"https:\/\/www.marineconservation.org.au\/about\/\"><em>here.<\/em><\/a><\/p>\n<p>&nbsp;<\/p>\n<img decoding=\"async\" class=\"aligncenter size-full wp-image-19257\" src=\"https:\/\/www.purefinance.com.au\/uploads\/2019\/05\/3.png\" alt=\"\" width=\"1920\" height=\"1294\" srcset=\"https:\/\/www.purefinance.com.au\/wp-content\/uploads\/2019\/05\/3.png 1920w, https:\/\/www.purefinance.com.au\/wp-content\/uploads\/2019\/05\/3-300x202.png 300w, https:\/\/www.purefinance.com.au\/wp-content\/uploads\/2019\/05\/3-1024x690.png 1024w, https:\/\/www.purefinance.com.au\/wp-content\/uploads\/2019\/05\/3-840x566.png 840w, https:\/\/www.purefinance.com.au\/wp-content\/uploads\/2019\/05\/3-1720x1159.png 1720w, https:\/\/www.purefinance.com.au\/wp-content\/uploads\/2019\/05\/3-992x669.png 992w, https:\/\/www.purefinance.com.au\/wp-content\/uploads\/2019\/05\/3-768x518.png 768w, https:\/\/www.purefinance.com.au\/wp-content\/uploads\/2019\/05\/3-544x367.png 544w, https:\/\/www.purefinance.com.au\/wp-content\/uploads\/2019\/05\/3-400x270.png 400w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\n<p>&nbsp;<\/p>\n<p>AMCS are independent, and staffed by a committed group of scientists, educators and passionate advocates who have defended Australia\u2019s oceans for over 50 years.<\/p>\n<p>Their ability to undertake key projects, to raise awareness around marine conservation issues, and advocate for the marine environment is dependent on the financial support of the business community and individuals who are passionate about our oceans and want to help make a real difference.<\/p>\n<p>Currently, AMCS are running a number of important campaigns to bring about positive and effective change for our marine life and ecosystems. You can find them <a href=\"https:\/\/www.marineconservation.org.au\/campaigns\/\">here.<\/a><\/p>\n<p>Alternatively, you can make a one-off or monthly donation to AMCS, which will go towards ensuring that Australia\u2019s coasts and oceans remain healthy and free for tomorrow\u2019s generations. Donate <a href=\"https:\/\/www.marineconservation.org.au\/donate\/\">here.<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><i>*Pure Community and Pure Finance have no direct affiliation with the organisations and causes listed on this page, we simply appreciate the work that they do, and choose to show our appreciation by contributing to them.\u00a0<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A voice for Australia's oceans + marine life<\/p>\n","protected":false},"author":90,"featured_media":19248,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[69],"tags":[92,262,263,48,147,167,65,169,121,35,148,49,94,264,153,140,202,203,95,38,265,207,170,54,39,159,172],"financial_goals":[],"class_list":["post-19245","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sustainability","tag-australia","tag-amcs","tag-australian-marine-conservation-society","tag-blog","tag-blogger","tag-charity","tag-community","tag-donate","tag-donation","tag-finance","tag-finance-blog","tag-financecompany","tag-give-back","tag-healthy-oceans","tag-home-loans","tag-mortgage-broker","tag-non-profit","tag-not-for-profit","tag-pure-community","tag-pure-finance","tag-save-our-oceans","tag-social-responsibility","tag-support","tag-surryhills","tag-sydney","tag-sydney-finance","tag-women"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - 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