2019 in colour: Pantone’s ‘Living Coral’

This year, the institute have chosen an ‘animating and life-affirming hue'...

15 Jan

2019 in colour: Pantone’s ‘Living Coral’

The beginning of a new year is always an exciting time. There are resolutions to be made, the chance to start afresh with new opportunities and ideas and: The Pantone colour institute’s inaugural ‘colour of the year’ announcement.

Every year, Pantone release one of their emblematic colour swatches, in a shade that they predict will set the tone for the year ahead.

For 2019, the institute have chosen an ‘animating and life-affirming coral hue with a golden undertone that energises and enlivens’ titled: Living Coral

 

Image via pantone.com

 

With so much of our day to day lives now linked with the digital world and in turn, social media, it seems fitting that this year’s shade would be a ‘nurturing colour that appears in our natural surroundings’ and ‘embodies our desire for playful expression’.

Perhaps, even more aptly, Living Coral quite literally represents some of the world’s most breathtaking, natural landscapes in coral reefs, which, under current climate conditions are set to all but disappear by 2040 if we don’t take drastic, global action on climate change. A timely reminder for Australia in particular, who would be set to mourn this loss more than most.

Pantone’s Executive Director, Leatrice Eiseman, said this of the shade:

“Colour is an equalising lens through which we experience our natural and digital realities, and this is particularly true for Living Coral. With consumers craving human interaction and social connection, the humanising and heartening qualities displayed by the convivial PANTONE Living Coral hit a responsive chord.”

 

Images via pinterest.com

 

‘Living Coral’ in 2019

Like many before it, the Pantone colour of the year often permeates throughout all facets of design during its corresponding year, with a particular focus on the fashion and interior design industries. In all probability, you will have already started seeing the peachy hue popping up in stores and in your social media feeds.

For those with plans to renovate in 2019, or anyone stuck for decorating ideas, it can be a great place to start for some inspiration. We’ve put together a little something to help you get started…

 

Images via pinterest.com

 

 

For more on PANTONE and ‘Living Coral’ head to: www.pantone.com